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Surf Culture

Where It All Comes From

The People. The History. The Stoke.

Surfing is one of the oldest sports on earth and one of the richest cultures in the world. Here’s the story of how it all began, the legends who shaped it, and the lifestyle it created.

Surf History Timeline

From Ancient Hawaiʻi to the Olympics.

  1. Ancient times

    Polynesian roots

    Wave riding develops among Polynesian peoples. In Hawaiʻi, heʻe nalu (wave sliding) becomes part of daily life, religion, and status, with olo boards linked to the aliʻi.

  2. 1778–79

    Cook expedition accounts

    Captain James Cook’s expedition reaches Hawaiʻi. After Cook’s death in 1779, Lt. James King describes Hawaiians riding waves on boards at Kealakekua Bay.

  3. 1820

    Missionary era begins

    Christian missionaries arrive in Hawaiʻi. Through the 1800s, disease, social change, and missionary disapproval contribute to a sharp decline in surfing.

  4. 1907

    Surfing reaches California

    Hawaiian surfer George Freeth gives demonstrations in California and becomes one of its first ocean lifeguards. Jack London writes about surfing at Waikīkī.

  5. 1912

    Duke wins Olympic gold

    Duke Kahanamoku of Waikīkī wins the 100-meter freestyle at the Stockholm Olympics and begins using his fame to share surfing with the world.

  6. 1914–15

    Duke in Australia

    Duke’s surfing demonstration at Freshwater Beach near Sydney on December 24, 1914, is widely seen as a turning point for surfing in Australia.

  7. 1925

    The Newport Beach rescue

    Duke uses his surfboard to bring eight people to shore after a fishing boat capsizes in heavy surf at Newport Beach, California.

  8. 1935

    Tom Blake adds the fin

    Inventor Tom Blake attaches a fin to a surfboard, giving surfers far more control. He also publishes Hawaiian Surfboard, often called the first surfing book.

  9. Late 1950s

    The foam revolution

    Polyurethane foam and fiberglass boards, pioneered by Hobie Alter and Gordon Clark, make surfboards lighter, cheaper, and easier to produce.

  10. 1959

    Gidget hits theaters

    The film Gidget, based on Kathy Kohner’s Malibu summers, brings surf culture to mainstream America and helps spark a nationwide surfing boom.

  11. 1966

    The Endless Summer

    Bruce Brown’s documentary about two surfers chasing waves around the world reaches wide audiences and inspires generations of surf travelers.

  12. Late 1960s

    The shortboard revolution

    Surfers in Australia, Hawaiʻi, and California cut boards from around nine feet to under seven, opening the door to faster, sharper surfing.

  13. 1976

    The first pro world tour

    International Professional Surfers (IPS) launches the first professional world tour. A women’s world title follows in 1977.

  14. 1978

    Eddie Would Go

    Lifeguard and big-wave surfer Eddie Aikau is lost at sea after paddling for help when the voyaging canoe Hōkūleʻa capsizes, inspiring the phrase “Eddie Would Go.”

  15. 1981

    The thruster takes over

    Australian shaper Simon Anderson wins major contests on his three-fin thruster design, which becomes the standard for performance surfing.

  16. 1984

    Surfrider Foundation founded

    Surfers in Malibu, California, found the Surfrider Foundation to protect their local waves. It grows into a nationwide network for ocean protection.

  17. 2019

    Equal prize money

    The World Surf League begins paying men and women equal prize money at all of its events, following its 2018 announcement.

  18. 2021

    Surfing’s Olympic debut

    Surfing debuts at the Tokyo 2020 Games, held in 2021 in Japan. Ítalo Ferreira and Carissa Moore win the first Olympic surfing gold medals.

  19. 2024

    Olympic surfing at Teahupoʻo

    Paris 2024 holds its surfing events at Teahupoʻo in Tahiti. Kauli Vaast and Caroline Marks win gold as Olympic surfing returns to Polynesia.

Our Salute

The Red Trunks

The red in the WBS logo honors the men and women in the iconic red trunks, the ocean lifeguards who watch over every beach and run toward the water when everyone else runs away from it.

Lifeguards in Red: The Guardians of the Beach

The story of ocean lifeguards, from early surfer-rescuers to today's professionals, why red became their color, and why the WBS red is our salute to the people who watch over the water.

Read the Tribute

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